Jerry's mobile thought of the day: Peel the Onion!
The Business Value(s) of Social Networking Sites
Recently an EMIS team member posed the question of "What is the business value of social networking" (thank you Tom). How does IBM or the Government use a site like LinkedIn ( http://www.linkedin.com/ ) or FaceBook ( http://www.facebook.com/ ) as a business tool? Currently we [the people] gain the value. We do our LinkedIn and FaceBook activities, and maybe click on a partner's link and buy something. These sites are very popular as millions use them. So how can social networking sites (or the idea for an internal social networking site) be beneficial to companies like IBM? I am thinking along the lines of a Knowledge Management (KM) tool. ( hmmmm me thinks me have an idea for my Capstone project) Thoughts?
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